Maharani Weddings (www.maharaniweddings.com) is seeking a part-time Social Media Specialist to manage and grow our YouTube Shorts channel focused on showcasing vibrant and unforgettable moments from Indian weddings.
This role involves sourcing high-performing video content from platforms such as Instagram, TikTok, and YouTube, obtaining permission to repost content, and publishing to YouTube Shorts from our existing partners, prospective partners, and the general community posting about Indian weddings and live events.
The ideal candidate will report directly to the Founders and provide weekly analytics reports to guide content strategy and channel growth.
** Responsibilities **
- Monitor Instagram, TikTok, and YouTube daily to identify trending videos within the Indian wedding niche.
- Reach out to content creators to secure permissions for video use.
- Edit and adapt content to the YouTube Shorts format, ensuring all posts meet the platform's standards and guidelines.
- Schedule and post 2-3 Shorts daily, maintaining a consistent posting cadence.
- Provide detailed credits for original content creators and associated vendors in video descriptions.
- Generate and present weekly analytics reports on the performance of posted content.
- Participate in weekly meetings via Google Meet to discuss insights and strategies.
** Requirements **
- 1-2 years of experience in social media management, content creation, or a related field.
- Basic understanding of key social media platforms (Instagram, YouTube, TikTok) and their content trends.
- Excellent communication skills and the ability to write clear, concise direct messages for content sourcing.
- Proficiency in using collaboration tools such as Slack and Gmail.
- Availability during normal business hours in the U.S. Pacific Time Zone (PT) for about 10-20 hours per week.
- Ability to work independently and report directly to company founders.
** Desirable Skills **
- Video editing skills, particularly for creating engaging, vertical video content.
- A passion for storytelling, particularly in the context of weddings and cultural celebrations.
- Experience with YouTube Shorts (provide examples in your application if relevant)
If you are passionate about social media and excited about the opportunity to showcase beautiful, cultural content to a global audience, we would love to hear from you!